Monday, 4 March 2013

Evaluation- How does your media product represent particular social groups?








Above shows the Psychographics I produced when doing my research on my target audience. I have displayed advertising and market research they are used by all institutions which are linked in with an audience. I showed that my magazine will focus on A, B, C1 social grades which all appeal to a certain social group. The Maslow's Hierarchy of needs is show also this it a pyramid of different levels each of a different he believes you move up the pyramid through the different stages of education. Once you finish education for example you leave uni you then move back down to the bottom he believes that this is the circle of life.  I clearly indicated that I think people who will read my magazine will fall into the social and esteem levels. This means that they have self-esteem, status, respect and admiration of others. As well as the need to belong to group.  my demographics I mentioned in my prezi which shows the target audience. When you're young i think most people think it is very important to feel part of a group which have the same interest feel like they're up to date with all the latest music and gossip. People who feel part of a group will here about my magazine pulse and they will share it too thier social group. This is how i tried to appeal to my audience using popular artists.

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